Next Step: Retreat and Dialogue
Step 1 Sales and Service Management Planning Retreat
A Retreat is recommended if your management is not in agreement in what it
takes to build a sales and service culture, is not on the same page and needs
more education and commitment. If your team needs additional education on what
the process entails, the planning retreat will create substantive discussion
around pertinent issues and become a catalyst to move forward or possibly even
to stay the course. The team will definitely walk away with priorities for development
of your sales and service culture.
Our Sales and Service Management Planning Retreat is an interactive workshop
facilitated by Barbara Sanfilippo, outlining a comprehensive, step-by-step process
for building a sales and service culture. Participants will receive a detailed
handout, useful exhibits, suggested timetables, and pitfalls to avoid. The program
is tailored to your organization.
Who Should Attend?
- CEO, President, entire senior management team including directors of quality,
sales, training and human resources. In some cases, in order to get buy-in,
it may also be appropriate for all middle managers and some staff to attend.
Value of the Retreat
- Develop a common understanding of what a sales and service culture is
- Create awareness of what is involved in developing a sales and service
culture
- Create better understanding of the magnitude of the task
- Increase understanding of the commitment of time and resources
- Create a sense of urgency around instilling a sales and service culture
- Become aware of potential obstacles to success
- Create understanding of the role of each manager in the process
- Address individual management concerns about the process
- Unite your management team in a common vision
- Gain commitment and buy-in to embarking on a long-term formal process
- Start to improve internal service and teamwork by involving all departments
in the planning process
- Learn how other financial institutions and varied businesses develop a
sales and service culture
- Achieve increased enthusiasm for moving forward
- Determine priorities for implementation
Sales and Service Planning Retreat Topics
- Commitment needed from the CEO and management team
- How a dedicated group of managers (a quality service council) will sustain
the sales and service process
- Sharing the vision throughout the entire bank
- The role of department mission statements in employee understanding of
the company vision
- The value of defining and measuring internal service among departments
- Vehicles for determining customers' service expectations
- Tools you can use to measure service
- The role of service standards and sales goals
- Reward and recognition of sales and service achievements
- How to hold people accountable for sales and service results
- The importance of hiring quality people and treating them well
- How to begin the comprehensive quality sales and service process
Format
- Interactive presentation and group discussions Incorporation
of supporting data from your sales and service culture
and phone interviews
- Energetic pace and entertaining style
Step 2 A Dialogue With Romano & Sanfilippo
Because our services are comprehensive, requiring a serious commitment by
our clients, we generally have a considerable amount of discussion with a potential
client's management team. One vehicle for accomplishing this is through A Dialogue
With Romano & Sanfilippo. We call it a dialogue because it is more than a presentation
about our services. It's recommended for clients who understand what it takes
to develop a sales and service culture, have a united management team, have
decided to hire a consultant and have or will budget funds.
A dialogue, by definition, is an "open and frank discussion to seek mutual
understanding." Bob Romano and/or Barara Sanfilippo facilitate this discussion
to reach a mutual understanding of where the team perceives the organization
is in the development of its sales and service culture to date, as well as existing/potential
obstacles and other issues that have affected past success or could affect future
success. Interjected into this discussion is our perception of the salient pros
and cons of your culture and what it takes to move forward beyond mere training.
We prepare for this session through careful review of information you send by
our request and phone conversations with selected members of your team.
The discussion allows us to understand your team's expectations and to give
them the necessary information to make a decision on a course of action that's
right for the organization. Naturally, part of the Dialogue includes how Romano
& Sanfilippo could assist your organization in moving forward. Our overriding
objective, however, is to provide you with the following:
- A greater understanding of the magnitude of the sales and service culture
development process and the commitment required to succeed as it relates to
your organization
- Increased clarity on where your organization is in the development of its
sales and service culture, the team's expectations, and issues they feel are
relevant
- Increased clarity by the management team of the organization's readiness
to embark on a more formal sales and service program
- Clarity on the costs, commitment, potential obstacles and value of pursuing
a formal process instead of a "piecemeal effort"
- A demonstration of how "user-friendly" the endeavor could be under the
right circumstances for those who are not as knowledgeable as others and for
those who may harbor some skepticism
- Greater resolve on what your employees can do on their own versus what
an outside source can assist you with
- A clear understanding of our services and their potential value
We generally spend 3-1/2 to 4 hours or more, depending upon the size of
the group and the extent of the discussion. Not only does the senior management
team learn more about how Romano & Sanfilippo can assist your organization in
advancing its sales and service culture, but it becomes an educational event for
them as well.
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© 2008, Romano & Sanfilippo.
All rghts reserved.
2421 Oak Canyon Place, Escondido, CA 92025
Phone: (760) 738-8400 Fax: (760) 738-8900
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