Bios of Principals and Associates

Bob Romano is the President of Romano & Sanfilippo, a consulting and training firm that assists companies in enhancing their sales and service performance. The sales, service and training expertise Bob has shared with consulting clients over the past twenty years is drawn from his nine-year sales career with Xerox Corporation and two years in sales with the international training firm of Zenger-Miller.

He is co-author of the book, "Five Star Service Delivery", and has written numerous articles on sales and service including, "How to Build a Winning Sales Team," "Take a Total Approach to Sales and Service" and "Six Ways to Energize Your Quality Service Process." He has also spoken at numerous associations on how to improve sales and service performance.

Bob is the creator of all training programs and reinforcement processes used by Romano & Sanfilippo clients to build a high-performance sales and service culture. He personally leads client implementation teams through the Romano & Sanfilippo sales and service enhancement process.

Clients include: American Staffing Association, Starwood Resorts, Wells Fargo Bank, National Association of Realtors, Sharp Health Care, Jackson National Life and hundreds of others. Barbara is one of 120 speakers worldwide to receive both the Certified Speaking Professional (CSP) designation and the CPAE, Speaker Hall of Fame award from the National Speakers Association. Previous recipients include Ken Blanchard, Zig Ziglar, Harvey Mackay and Les Brown. Visit her at www.Barbara-Sanfilippo.com

Terri Kabachnick

Selecting and developing people is key to any organization's success. Terri Kabachnick is an expert on managing the people side of business. With more than 25 years of first-hand experience in executive management, Terri is one of the most sought after experts on employee performance. She has used her knowledge and experience to assist hundreds of organizations in hiring, building and retaining a talented and productive workforce. She also serves as a coach and confidant to some of the world's most successful business leaders.

Terri advises clients in the behavior, beliefs, values, attributes and competencies necessary for top performance productivity. She has become one of only 3 people worldwide to hold the following four special designations:

• CSP (Certified Speaking Professional) - awarded to fewer than seven percent of professional speakers.
• CPBA (Certified Professional Behavior Analyst)
• CPVA (Certified Professional Values Analyst)
• CAIA (Certified Attribute Index Analyst)

Her new book, "I Quit But Forgot to Tell You" explains how to keep your employees totally engaged in their jobs, the results of which have been shown to be reduced turnover, increased sales growth, improved customer satisfaction and overall superior business performance. Her insights have been featured in USA Today, Fairchild Publications, Chain Drug Review and numerous other industry and trade publications. She is the author of Retail Interactive Coach® [RIC] , an interactive multimedia CD-ROM retail training program and the Star Performer® New Techniques in Retail Selling audio training program.

Ken Banks

Ken is an award winning branding consultant and member of the Retail Advertising Hall of Fame and has over thirty years of experience with top companies. Ken believes that one of the key components of any well-designed brand strategy is the quality of the people working on the front line. Ken has made it an imperative that marketers recognize the importance of including the company’s people, both sales and support function, as a critical element in any successful brand strategy.

Ken’s thirty-year career began in brand management with Procter & Gamble on the Folgers Coffee account. He later became head of marketing for PetsMart, the 500+ pet specialty chain. His career also includes Circuit City Stores; the 2800-store, Eckerd Drugs chain, merchandising and department store operations with Dayton-Hudson and Robinson's Florida, and two years on the agency side with Doner. There he worked on several retail client accounts including Venture, May Co. (LA), Foley's, Wickes, Pic n Pay Shoes, Gold Circle, and Giant Foods.

His writings have been published in the Arthur Anderson Retailing Issues Letter and retail books from ICSC and RAMA. He is a contributing author of the book, Marketing Magic (Insight Publishing). He is past vice president of the Tampa Advertising Federation; winner of the AAF Silver Medal; and serves on the executive committee of the Retail Advertising and Marketing Association in Chicago.

Nina Katz

Nina Katz is an organization effectiveness consultant and training and development professional as well as Certified Financial Planner and a licensed real estate sales agent with over 25 years in business and the training industry. She has worked in key training capacities including instructional design, facilitation and as a training manager. Nina specializes in working with project teams to design and develop client-specific training that supports organizations’ strategic initiatives.

Nina spent 12 years in positions of increasing responsibility with Bank of America, her most recent role being VP, Retail Training Programs. Nina managed the assessment and training of 1,500 newly hired Financial Relationship Managers nationwide, servicing the bank’s top 10% consumer and small business households.

Another highlight of Nina’s tenure at Bank of America was her management of a training program for branch managers during the merger of Security Pacific and Bank of America. This program was recognized for its excellence and effectiveness and contributed to the Bank’s receipt of an award from the American Society of Training and Development (ASTD).

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2421 Oak Canyon Place, Escondido, CA 92025
Phone: (760) 738-8400 Fax: (760) 738-8900